Website for an association
GILS — the Groupement d'Initiative pour la Lutte contre le Surendettement — supports two very different audiences day to day: individuals facing debt, often unfamiliar with complex procedures, and social workers who assist them in the field. A single mission, but distinct expectations that one website had to serve clearly, without anyone feeling lost from the homepage onwards.
The challenge was to offer a single, reassuring, immediately legible entry point. Every visitor had to understand within seconds where to go: "Do I have debts?" for someone in difficulty, or activities, training and tools for mediators and social workers. The site also needed to centralise resources that had until then been scattered — letter templates, publications, a newsletter — and to showcase the projects supported by the association.
We designed a fully bespoke site whose structure follows the real user journeys: "Do I have debts?", "Getting out of it", "Activities", "Mediators", "Prevention" and "Publications". The homepage highlights the essential entry points — optimising your budget, activities, newsletter, downloadable templates, asserting your rights — in a clear, airy layout. A warm tone and understated navigation build trust from the very first moments, an essential condition for an audience often in a vulnerable situation.
GILS now has a site that fully plays its guiding role: individuals and professionals quickly find the information and tools they're looking for, and all of the association's resources are finally brought together in one place. The image conveyed matches the mission — serious, accessible and human.
This website is part of our website creation offering, hosted on our Belgian servers.
Gigaweb a créé notre site avec efficacité et rapidité, nous le recommandons.
Let's talk about it: we look at your needs and propose a tailor-made solution, suited to your budget and your timeline.
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